New Brand, New Concept, One Winemaker – Garmence Wine Studio

4th July 2016
Johannes Kraft

Garden Image1 New Brand, New Concept, One Winemaker   Garmence Wine StudioFounder Charlotte Calvet has launched Garmence Wine Studio, a new brand for making and buying wine.

Rather than having the problem of choice when entering a wine store she hopes to create a brand that consumers can trust to blend the ideal Bordeaux or the perfect Chianti. From a business perspective, it’s like a global chateau that makes wines from any exciting region but without having the pleasure (or hassle) of growing and fermenting the wine and having capital expenditure require to produce in all regions. Instead, she relies on her family’s experience in blending wines from a global network of trusted growers.

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Garmence White Wine Tasting

It’s a unique concept, I would love to have a Chateaux Margaux Barolo or Napa Valley at an affordable price. Garmence Wine Studio is trying to solve the problem that a consumer cannot drink Chateaux Margaux every evening but sure would love to. As a consumer typically selects on the basis of country and/or grape and/or occasion and/or price, it would be easier to go by brand name. Such as, being able to choose a bottle based on trusting Garmence Wine Studio; knowing that they will have picked the right growers every season and blended a wine without disrespecting the origin that represents the soil, climate and grape of that chosen region.

Garmence Wine Studio today covers France, Italy and Spain with Capsule Collections from Bordeaux, Champagne, Bourgogne, Cotes du Rhonês Villages, Vallée de la Loire, Chianti, Sardinia, Veneto, Rioja and Valencia. The range includes fashionable Rosés, amazing Chardonnay, Sauvignon Blanc to other whites from Sardinia and more classic reds, such as St. Emilion Grand Cru and a very impressive and affordable Plan de Dieu that you’ve to order to understand better what I am talking about.

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Garmence Wines

Getting the consumer behind this is not an easy task for a new brand to undertake, so take a look and check out the company’s fashionable Instagram and we absolutely love the wine quotes. And please remember to “always keep a bottle of champagne in the fridge for special occasions, like Wednesday…”